Presold.
Own the opportunity
before you own the home.
Homes are no longer just listed or sold. They now exist in a Presold phase where the right to purchase is tradable. Buyers can lock in future opportunities and resell them. Sellers can earn option fees without giving up ownership. Presolds give everyone a smarter, fairer way to participate in residential real estate.
The marketplace for future home ownership.
• Buyers lock future opportunities.
Purchase a Presold option to secure the right to buy a home at an agreed price in the future.• Options are tradable.
Buyers can resell their options to other buyers, creating a flexible marketplace for every property.• Sellers earn without selling.
Collect option fees upfront while retaining ownership until the buyer exercises the option.• Finalize or walk away.
When the option expires, buyers can choose to purchase or simply let it lapse, paying only transaction fees.
Traditional real estate is rigid.
Homes are either listed or sold. Presolds add a new layer, giving both buyers and sellers more flexibility, transparency and control. Buyers get early access and price certainty. Sellers can monetize demand before closing. Everyone gains a fairer, smarter way to participate in the housing market.• Lock in future prices today.
• Trade options as the market changes.
• Earn income without selling your home.
• Test the market before committing.
Not a Listing. Not a sale.
Presolds aren't a brokerage, a listing platform or a traditional investment product. It’s a marketplace for future purchase rights. No title transfers. No forced sales. No commissions tied to closing. Just a clean, transparent way to price time, certainty and demand before ownership changes hands.
See demand before the sale.
In traditional real estate, price discovery happens at the final offer. With Presolds, demand shows up earlier. As options are bought sold, and repriced, a real-time signal emerges, revealing what buyers are willing to pay for certainty and time. This transparency benefits everyone, reducing guesswork and surprises before closing.
FAQ
Q: Is this a real estate sale?
A: No. Presold options give the right to purchase in the future. Ownership does not change until the option is exercised.Q: What if I change my mind?
A: Buyers can walk away at option expiry, losing only transaction fees. Sellers are not required to sell unless the option is exercised.Q: Do I need a real estate license to participate?
A: No. Presold is structured as a marketplace for option rights, not a brokerage transaction. All trades follow legal agreements facilitated by independent counsel.Q: Can I resell my option?
A: Yes. Options are tradable, creating a flexible mini-market for every property.
Example Presold #1
$1,000,000 Home
Step 1 — Option Purchase (Buyer 1)
• Condo listed: $1,000,000
• Buyer 1 purchases a Presold option for $25,000 to buy at $1,000,000 in 1 year.
• Seller collects $25,000 option fee upfront.
Step 2 — Option Resale (Buyer 2)
• Market rises slightly. Buyer 1 resells the option to Buyer 2 for $1,100,000 (price increased $100k).
• Buyer 1 keeps the $100,000 lift.
• Seller receives another $25,000 transaction fee.Step 3 — Option Resale (Buyer 3)
• Market continues rising. Buyer 2 resells to Buyer 3 for $1,200,000.
• Buyer 2 keeps the $100,000 lift.
• Seller receives $25,000 transaction fee again.Step 4 — Option Expiry
• Buyer 3 decides whether to exercise:
• If exercised, Buyer 3 buys the condo for $1,000,000 (original option price). Seller delivers the property.
• Buyer 3 loses only the transaction fees if they walk away.Takeaways:
• Seller earns $75,000 in fees without selling multiple times.
• Early buyers profit from the market lift.
• Market value discovery happens before actual closing.
Example Presold #2
$800,000 Home
Step 1 — Option Purchase (Buyer 1)
• Home listed: $800,000
• Buyer 1 buys a Presold option for $20,000 to purchase in 6 months.
• Seller collects $20,000 upfront.
Step 2 — Option Resale (Buyer 2)
• Buyer 1 resells the option to Buyer 2 for $850,000.
• Buyer 1 keeps the $50,000 lift.
• Seller receives $20,000 transaction fee again.Step 3 — Option Resale (Buyer 3)
• Buyer 2 resells to Buyer 3 for $900,000.
• Buyer 2 keeps the $50,000 lift.
• Seller collects another $20,000 fee.Step 4 — Option Expiry
• If exercised, Buyer 3 buys the condo for $800,000 (original option price). Seller delivers the property.
• Buyer 3 loses only the transaction fees if they walk away.Takeaways:
• Seller earns $60,000 without selling multiple times.
• Early buyers profit from market appreciation.
• Buyers can participate in the market without full purchase upfront.
Join the Presold beta today.
Presold is launching as a limited beta with a small number of buyers and sellers. We’re focused on learning, refining the experience and validating this new market responsibly. Early participants will help shape how presolds works and gain first access to opportunities as the platform evolves.Be among the first to participate in this new real estate marketplace. Sign up to get early access, test the platform and experience a smarter way to buy and sell homes.
Founder & CEO
Jordan Saniuk
Jordan Saniuk is a Canadian entrepreneur and creative technologist renowned for his innovative ventures that bridge education, technology, and marketing. At just 22, he founded clssy, an alternative education initiative in Montreal that reimagined in-person learning and gained attention for its unique approach to education.Drawing from his experience as a licensed realtor and owner of a boutique real estate brokerage in Vancouver, he spotted a major gap in how properties were being shared amongst realtors on the MLS.That insight led to the creation of Realtor Email Blast, a marketing platform that enabled realtors to take control of their property marketing through targeted email campaigns. Jordan scaled the business to over 43,000 realtors across Canada, and in just one year, he successfully exited and sold the company.Jordan continues to lead with curiosity, creativity and a deep commitment to building tools that deliver real value to the people who use them.
© 2026 Presold. All rights reserved.